CPB ‑ Custom Product Builder

Boost revenue by increasing average order value

by Custom Product Builder · Launched: August 2017 · Free plan available.

4.4 (100) on Shopify Used by 455 Shopify stores Built for Shopify

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Sell custom built products with unlimited option permutations, conditional logic, text & artwork

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About CPB ‑ Custom Product Builder

The most powerful customization platform - complete ecosystem. Easy to use interface + AI assistant. Live preview usually drives 30%-50% higher order value. Unmatched features: Text, images, colors, conditional logic, bundles, inventory tracking, price formulas etc. - all in one platform. Integrates with any ERP System. Perfect for jewelry, hardware, sports equipment, apparel, phone cases, home decoration. No risk. 24/7 support. Scalable infrastructure on Google Cloud. Offer 'Build Your Own Product' Experience w/ Live Preview From Every Angle. Upload Photos / Artwork / Logos / Monograms / Text & Almost Any Other File Type. Unlimited Variant Permutations. Robust SKU Constructor & Inventory Tracking. Interactive Printable Areas For Embroidery, Print On Demand & Neon Signs. Customizable via CSS/JS to Match Brand Design. API For External Systems. Show more Show less

Last verified: July 15, 2026 · Fresh

App details

Developer: Custom Product Builder
Category: Selling products
Pricing: Free plan available
Launched: August 2017
Rating: 4.4 (100) on Shopify

Key features

All features available
No recurring charges
Charge per fulfilled order. Max$3000
Use the calculator to estimate your fee

Integrations with:

Shopify Admin, background removal service, chatgpt

1 plan · starts free · 30-day free trial

FREE

Free

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 100 Shopify App Store reviews

Use the arrows to read individual reviews

Fantastic app and exceptional support team! Thanks to this app, I can offer a handcrafted product on my e-commerce that is fully customizable in every detail and variation. I’ve been using it for several years now, and over time it has become increasingly powerful and reliable. The support team is always helpful and quick to resolve any issue. I highly recommend it to anyone looking to offer a tru...

— Mamicuor

Great app and an amazing team! Custom Product Builder (CPB) is perfect for complex configurations. The support is outstanding — every question gets resolved quickly and thoroughly. A truly professional product that meets our needs 100%. Highly recommended for anyone looking for a reliable and well-designed configurator!

— AlbumAtelier

Amazing App and great Support!

— NoSquitos

Fantastic easy to use software. I had a lot of questions and have been working with Zhanna on their team and she is amazing to work with. Highly recommend!

— Maytrix

Amazing support and flexibility! The guys at CBP customized the app for us at very competitive price. Being able to enjoy such a solution with customization is truly unique. lovely support and outstanding quality.

— ליאוני

This app and the CPB team are incredible! We had very specific requirements we wanted to develop and looked far and wide before coming across the CPB - Custom Product Builder. We tried a few others that said they could do what we needed but fell short and were complicated to set up. I can't say enough great things about this app's flexibility, configurability, and output. The attention to detail...

— Distinction Applied

Very easy to set up. Support is also great. By far the best option to display the different options for our bikes.

— Mai Bikes

I think this is the best customizer app out there! There's a bit of a learning curve, but it's super powerful and has a lot of great features, and the customer service has been excellent as well! We make custom products with lots of different fabric and feature options - some of our products have over 50 million possible variants! CPB handles them with ease. We had some issues with compatibility...

— RoguePandaDesigns

This app is an absolute user experience nightmare. Still no idea how it works after an hour of going back and forth in the menus. No support available to help as advertised. Trying again before asking for a refund here.

— Labo Mono

We are still building out this app for our website. Just wanted to leave a 5 star review for their support. They get back to us pretty quickly and fix any issues we have. Keep up the great work! *editing on Nov 2024 - their support CONTINUES to be amazing. Vlad deserves a raise. Thank you CBP for your continued support

— Kiddo Tags

Worked great for building a custom coat maker. Support was fantastic too, with very quick responses.

— Pacific Saddlery

Very cool app, enabled us to create a highly configurable product for our store. This app has a ton of functionality, our favorite being the ability to generate simulated colors for our product so that we can provide mockups to customers for their exact specification. Furthermore, the CPB development team is always helpful and responsive to assist with any further custom enhancements we may need....

— Allwrists

Most features show still in development

— Print-360

empty

— HOCKEYeSHOP

Zero support, tried everything to contact them, no answer.

— apparentia.it

App needs a lot to improve on user- friendly. - No sort new to old function on the front product list, whenever you have new product build, you will need to scroll down to find again. - font manager is also very poor, when you installed new font you can't installed all at once, you can only put it separately one on one. - And go to product font manager, the new font will hide inside the list, t...

— hundredhearts

Oops, something went wrong Unfortunately, we countered with error. Try to Reinstall App We will be happy to resolve this error. Contact with us if you need help with app, please.

— OPOVE

the app was not very easy to use and the support refused to help set up only one product without an additional charge.

— TheFlowershopatV

Customer service is horrible. I have been waiting for things to get fixed on my website and I can't seem to get anyone to help me. Nobody should have to wait this long for support. If nobody can help me ASAP, I will have to move on to another app. I will be happy to revise my review once my issues are fixed.

— Doggie of the Day

Support is atrocious. Lots of bugs and things that don't work correctly. When trying to get aide or help, it takes DAYS before a response, which is wayyyy too long when your whole store runs on their app. When you do get help, you get moved from person to person. Have had an issue persistent for weeks, and it still isn't resolved. I installed and setup from top to bottom another app by the time I'...

— Evolve PCs

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