EZ Product options & variants

Product personalizer to customize product and variants options

by EzApp · Launched: December 2020 · Free plan available.

3.6 (16) on Shopify Built for Shopify

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Customize product with product personalizer & variants options to boost unique shopping experiences.

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About EZ Product options & variants

EZ Product Options helps merchants customize product and create unlimited product options, variants with ease. From text boxes, image dropdowns, and swatches to file uploads and conditional logic, you can build a smooth customization experience for your customers. The app is mobile-friendly, integrates easily with your store design, and saves time by reducing the need for duplicate variants. Merchants can offer personalized products, improve customer experience, and boost sales effortlessly. Add text fields, dropdowns, checkboxes, color swatches, file uploads, and more. AI suggests optimal product options automatically based on product details No coding needed, works instantly on any theme, desktop & mobile ready. Show more Show less

Last verified: July 17, 2026 · Fresh

App details

Developer: EzApp
Category: Selling products
Pricing: Free plan available
Launched: December 2020
Rating: 3.6 (16) on Shopify

Key features

Responsive Design
Unlimited Options
AI Suggests Options
Unlimited Products
Copy Variants

Integrations with:

all themes, ecomposer, gempages, page builder, pagefly, shogun

3 plans · starts free

Free Plan

Free

Paid Plan

$9.95/month

Pro Plan

$14.95/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 100 Shopify App Store reviews

Use the arrows to read individual reviews

Easy, user friendly solution to customizing our small business’ shopping experience.

— Wild Ink Designs

I highly recommend this app, it is easy to use and has been a great tool for my store. Customer service is also super helpful and they reply promptly.

— Halo Collective

Great app for adding custom options to products, easy to install and configure. Customer support is also responsive and helpful.

— ORGANIZO

Very easy to set up and customize. I can now offer color, size, and engraving options smoothly. Works perfectly on both desktop and mobile.

— VeliMerch

I needed multiple dropdowns and upload fields for custom products and the app works beautifully on both desktop and mobile. Thank you!

— PawMazing

Shopify’s default options are limited, but this app lets me create custom fields and image upload with no code.

— RayTec

This app solved my problem perfectly. Simple, effective, and the customization features are fantastic, now customers can easily select color, size, and personalization options.

— Gafs

Super easy to use and customize. It gave my store the flexibility I needed for product option. Clean interface, fast setup, and the options look great on my product pages.

— BlueZone

Makes my store look more professional. Now I can offer personalized options without any coding.

— OshiCouture

This app makes it simple to add text fields, swatches, and even image uploads. Setup took just a few minutes, and everything worked perfectly right away. Very impressed!

— Lavymoda

Super easy to set up and works perfectly! I needed unlimited variants for my products, and this app solved my problem instantly.

— Zeuzal

This app made my product customization so much simpler, installation was quick and the support team is always there when needed

— DealScrapper

I love the app, customer service is not great at all, I have not been able to get any response to any of my emails, that I have been sending since Saturday 4, 2026. I am updating my theme in Shopify and been trying to get someone to assist me in adding the widget to my new theme, I do not know where to enter the widget code so I will not lose my production options and variants.

— S & M Unique Shirts, LLC

APP didnt work right and now wont issue a refund. Poor Customer service

— Lucille's Own Make Candies

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— ChemPrint Solutions

Subscribed to trial, found trial has limited features. Purchased plan to find a feature in all other options apps is not in this one. Uninstalled 20 min after and write explaining and asked to not be charged. No one bothered to reply and I was charged.

— Laceez Australia

Do not actually do variants, only does options. They charge you to find this out, you have to upgrade to find out that it doesn't work with no grace period. Cannot recommend misleading title and claims

— HomeWetBar Test

How are we supposed to even know how the pro plan works if there is no free trial available at all? You guys straight charged me after choosing the pro plan. This is the first app I have seen that does not offer free trial at all.

— Metalpix

So far not good at all. no chat support. only email which is not going to work for me. i cant afford to wait for them to do anything and then not even send me an update. They immediately debited their fee but slow to respond so i will be uninstalling. may work for you if you have patience

— SHOP LUV FARMS