Rocket Image Optimizer & SEO

Optimize unlimited images and improve store SEO automatically.

by Urban Media · Launched: May 2024 · Free plan available.

4.3 (61) on Shopify Used by 1,456 Shopify stores

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Image optimizer automatically compresses store images and auto-generates ALT text. It uses lossless compression to avoid making your images dull or pixelated.

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About Rocket Image Optimizer & SEO

Tired of expensive image optimization tools? This fast app automatically optimizes any images uploaded to your products or collection, improving load times and SEO with auto-generated ALT text. This image optimizer app is ideal for merchants with extensive image inventories, this app helps with your search rankings and user experience effortlessly. Additionally, a backup restore option allows you to revert to original images at any time, ensuring your content is always optimized yet recoverable.

Last verified: September 14, 2026 · Fresh

App details

Developer: Urban Media
Category: Store design
Pricing: Free plan available
Launched: May 2024
Rating: 4.3 (61) on Shopify

Key features

Optimize unlimited Images
Optimize image filenames
Auto generate ALT Text
Store SEO audit
Manual SEO for Products and Content

2 plans · starts free · 7-day free trial

SEO for Images

Free

Complete Store SEO

$29/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 89 Shopify App Store reviews

Use the arrows to read individual reviews

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— Drizzle.pk

Optimizing can take tons of time and effort, and the learning curve is steep. Thanks Rocket for making business more business and less task!

— Theronomy

The image optimization tool works super well!

— Arnement

Franchement, ça fait le boulot, c'est gratos, et ça marche bien. Que demander de plus finalement ?

— Loadout

Thanks Sam and team for Optimizing many of my store's images.

— Clothes For Her Online Store

Great tool does what it says fast and free. Only ask would love if they supported Webp and PNG too.

— BarbaroMojo.com

I’ve tried a few image optimisation and seo apps and this is my favourite by far. Very simple to use and very effective. Excellent customer service by Sam too! Highly recommended.

— Home Chairs

Great service does what it says it'll do perfectly

— https://sammyskfootball.com

The app does just what we needed and saves us a lot of time.

— Eyedictive

This app did a great job optimizing all of my images. I have not had any problems with it yet.

— Gees512Tees

I paid and no assistance and it does not work at all

— Aurore Lune

The app's main feature is to reduce image file sizes, but it's not working as expected—90% of the files remain the same size.

— Mugsie

Do not install this scam! The app destroys images, claiming to offer the ability to restore old ones (you have to click on each image individually and wait a second), but the restoration doesn't work. They ruined my store with 8,000 images, and now I have to fix it manually!" This version maintains the tone and frustration while ensuring it reads smoothly in English.

— MORAMO

Comment contacter le créateur de cette appli ? Une appli qui endommage les photos, j'aimerais revenir en arrière, comment puis-je faire sans le faire photo par photo ? Puis le alt texte n'est même pas optimisé, ça met des tiret du bas au lieu du tiret du 6.... inutile quoi, même dangereux pour la boutique.

— Baden-design

This app started out good and then 3 weeks later it changed all of our webp photos into inflated jpeg and png photos. costing us lost time and is going to be an expensive fix. Even Shopify agreed that this app was not working properly

— Merkaba Sol

Overall, it's great that such an app exists and that it's free, but it has some major issues... 1. Words in image URLs shouldn't be separated by "", but by "-". Google treats "" as if it doesn’t exist. For example, an image with the link "super-tattoo" is interpreted by Google as "super tattoo", but an image with the link "super_tattoo" is interpreted as "supertattoo". This is easy to fix, but...

— WAGNER ® TATTOO SUPPLY

Be aware that this app WILL rename all your files. There's no way to keep your original filenames (not even an alert stating it will happen). All my 800 files were properly named to improve SEO and now it's all gone. Opened a ticket with customer support and although they replied fast, there's nothing they could done because there is no backup. All changes are irreversible and I'll have to spend d...

— Puzi