LUCA – Conversion Tracking

Measure previously untracked sales directly in GA 4

by LUCA · Launched: August 2025 · Free plan available.

0.0 on Shopify Used by 1 Shopify stores Built for Shopify

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You could be missing a lot of orders in GA4 and making ad-budget decisions on incomplete data

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About LUCA – Conversion Tracking

Standard GA4 tracking counts a purchase only when the shopper returns to the “Thank You” page. For many alternative or delayed payment methods (e.g., QR-code payments, pay-by-link invoices) customers never revisit that page. The result: distorted ROAS, broken attribution, and paused campaigns that were actually profitable.It does things differently by offering a complete Data Layer with Web Pixel and API, a dedicated server-side listener, and smart deduplication. Full coverage of alternative payments Resilient server-side + client-side tracking Improved sales attribution to campaigns Compliance with the latest privacy practices Accurate audiences for ads Show more Show less

Last verified: July 16, 2026 · Fresh