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OuterSignal: See Who's Buying icon

OuterSignal: See Who's Buying

Identify celebrity and influencer shoppers automatically

by OuterSignal Inc. · Launched: November 2024 · Free plan available.

5.0 (20) on Shopify Used by 137 Shopify stores

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Turn orders into customer intelligence. See demographics, flag celebrities and executives, identify personas, and segment by any attribute into Klaviyo & Meta.

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About OuterSignal: See Who's Buying

OuterSignal turns every order into a complete customer profile. You gain the context needed to identify high-value individuals, understand who makes up your audience, and make smarter marketing decisions based on who your customers actually are rather than just their purchase history.

Last verified: September 29, 2026 · Fresh

App details

Developer
OuterSignal Inc.
Pricing
Free plan available
Launched
November 2024
Rating
5.0 (20) on Shopify

Key features

  • Real-time customer search
  • Live notifications (Slack, e-mail)
  • Notable Customer Flagging
  • Real-time order search
  • Customer Persona Clusters
Integrations with:

Attentive Checkout Gorgias Klaviyo Postscript Recharge Shopify Admin Yotpo

3 plans · starts free

Free

Free

Starter

$49/month

Pro

$199/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 15 Shopify App Store reviews

Use the arrows to read individual reviews

There simply is no better software to get a comprehensive look into who your customers are. Flawlessly executed.
— PROOF
Genuinely the best deal you can ever get for your EComm brand. It has opened our eyes so much to who is ordering from us and how we can better market to them.
— Just Ingredients
This app is an absolute game changer! We thought we knew who our main personas were but there were a couple huge gaps we were missing. We're seeing our FB lookalikes from these personas outperform other audiences, and our email campaigns are far more productive. We're now including all customers with large social followings into our influencer campaigns. Beyond all of the increase in performance,...
— Stur Drinks
I've been using them since they were in beta, and they are incredible! We had a creator led strategy for growth, and we were surprised at how much spillover we were not aware of and how much our current customers could be our biggest advocates. Great tool!
— Maya
Outersignal has been a solid addition to our Shopify stack. Simple, effective, and the team is super responsive. Really happy with it.
— raan
I never write review but I just have to for this. This is the COOLEST software ever. I'm learning so much about who orders our products and it's perfect as we recruit affiliates to share about our product. I know exactly the persona and can better target them.
— Alya Health
I've been waiting for OuterSignal for literally years. We used to have VAs scrape our lists once a quarter to find people, and that was a very low % way to do what this does. I've been a user for three months already, and I just downloaded the Shopify app. It literally gives me the ability to look at my influencers who buy, celebrities who buy, and, I work in music, so DJs who buy our packs. It's...
— Lunchbox Packs
Very powerful but accessible tool. Lots of interesting and actionable insights. Looking forward to deploying across the funnel as we scale our consumer channels.
— Berkeley Life
OuterSignal has been an incredibly valuable tool for our team and has served as the foundation for building many of our internal personas. The depth of insight it provides has consistently impressed me, and the team behind the product has been equally strong to work with. It has also helped us identify high-value customers and VIPs purchasing our product, which has directly led to meaningful part...
— Stasis
Outersignal gives us extraordinary insight into our customer base. We are now able to build and automate bespoke outreach to connect more meaningfully with our customers, and the persona tools have unlocked valuable new opportunities in our ad strategy. Every Shopify store should have this in their stack.
— Omnilux LED
A time hack for small nimble Shopify DTC brands without an insights department. What would've taken months to build out our segments based on occupation and purchase behaviors took 24 hours. It's a really effective way to gain a quick and high-level depth of your customer base while also being instantly useful for paid media targeting and comms. Also loved how its integrated with Klaviyo and s...
— Mediclo
A thoughtful tool with real potential. It gave us new visibility into our audience and helped surface insights we didn’t have before.
— ARCHIE & DENNIS
So far Outer Signal has been incredible to see so much of our customer data. We were really just guessing before and this has unlocked so much opportunity for marketing, affiliate, etc.
— Let Loose
Outersignal-powered meta and email campaigns are consistently our top performers. So glad we signed up. Highly recommend!
— Fete Society
We're amazed with the world of possibilities Outersignal brings to our business. Similar to others, we've spent a lot of time trying to build out personas. Outersignal helped us deeply (and very quickly) understand our customer and makes it easy to refine our acquisition and retention strategies.
— Ghia

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