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Pen & Paper Conversion Tracker icon

Pen & Paper Conversion Tracker

Accurate Privacy-First Server-Side Tracking and Analytics

by Pen and Paper · Launched: July 2025 · Free plan available.

5.0 (1) on Shopify Used by 3 Shopify stores Built for Shopify

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Stop losing customers to tracking gaps. Enhance Klaviyo and Meta with complete visitor data capture.

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About Pen & Paper Conversion Tracker

Pen & Paper Conversion Tracker eliminates blind spots caused by iOS updates and browser cookie limitations by capturing complete visitor journeys through reliable server-side tracking that works despite ad blockers and privacy changes. We automatically identify anonymous visitors, stitch together their complete shopping journey across devices, and enrich every event before sending to Klaviyo and Meta Conversions API. Capture complete visitor journeys despite iOS updates and ad blockers Cross-device visitor recognition that connects mobile and desktop journeys Improve Meta ad performance with accurate conversion data via Conversions API Send more cart abandonment emails through Klaviyo integration Privacy-compliant tracking respects GDPR and CCPA consent preferences Show more Show less

Last verified: July 16, 2026 · Fresh

App details

Developer
Pen and Paper
Category
Marketing & conversion
Pricing
Free plan available
Launched
July 2025
Rating
5.0 (1) on Shopify

Key features

  • Stop losing customers to tracking gaps
  • Enhance Klaviyo and Meta with complete visitor data capture
Integrations with:

Checkout, Facebook, Facebook Conversions API, Klaviyo, Meta

1 plan · starts free

Free to install

Free

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 1 Shopify App Store reviews

Use the arrows to read individual reviews

As a creative entrepreneur juggling music and fashion, I needed something that just worked without eating up my time. Pen and Paper delivered exactly that. Setup was insanely fast - literally 2 minutes and I was tracking conversions I'd been missing since I launched. Here's what really blew me away: Kevin, the CEO, didn't just help with setup. He helped me think about my entire store strategy, wa...
— WhatsTheMove

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