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ProductPair: Shop by Instagram icon

ProductPair: Shop by Instagram

Help shoppers find products using an Instagram profile

by ProductPair · Launched: July 2026

5.0 (2) on Shopify
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Turn Instagram profiles into personalized product matches. Track persona engagement, attributed orders, and revenue with ProductPair for Shopify.

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About ProductPair: Shop by Instagram

ProductPair adds social-powered product matching to your storefront. Shoppers enter an Instagram profile, get matched to one of your store personas, and see the products you’ve assigned just for them. ProductPair also tracks profile activity, persona matches, and revenue, so you can see who's shopping, what engages, and what converts. Customize the widget for Instagram shopping, gift guides, or seasonal campaigns. It’s a complete evolution in persona marketing - and it feels like magic.

Last verified: October 25, 2026 · Fresh

App details

Developer
ProductPair
Category
Marketing & conversion
Pricing
Paid
Launched
July 2026
Rating
5.0 (2) on Shopify

Key features

  • Create your custom shopper personas
  • Add a product match for each persona
  • Match IG profiles to personas
  • Discover your customer persona insights
  • Easy setup - no code needed
Integrations with:

Shopify Admin

1 plan

Essentials

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 2 Shopify App Store reviews

Use the arrows to read individual reviews

Such a cool concept and a really fun addition to our store! It brings a playful, interactive element to our website, and we love getting a better sense of the types of customers that are seeking out our products! We also love how customizable the widget is, making it easy to integrate with our branding. We're planning to use it as a personalized gift guide for the holidays, which we're excited t...
— Dayshaped
Really happy with ProductPair so far. It's a fun and unique way for customers to discover products, and it was easy to customize around our own customer personas and product catalogue. It also fits really nice into our storefront and has made the whole online shopping experience that much more fun and personal. Customers are enjoying it so far and it's also helped a few people when shopping for th...
— Eric Sana

Overview 1 / 2

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