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Reaktion: Tracking & Analytics

Maximize your profits with accurate tracking and insights.

by Reaktion ApS · Launched: September 2021

4.6 (26) on Shopify Used by 725 Shopify stores

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Accurate server-side tracking for Google Ads, Meta Ads, and Klaviyo. Real-time dashboards and custom reports for Shopify.

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About Reaktion: Tracking & Analytics

Ad platforms can't optimize for profit they never see. Reaktion feeds Google, Meta, and Klaviyo with the signals that matter: true profit, POAS, refunds, true CAC, and margin. Replace spreadsheet exports with real-time dashboards and automated client reports. Connect your Shopify store and ad accounts in minutes with server-side tracking. Whether you are an agency or in-house team, see true profit where you already optimize, report, and make decisions.

Last verified: September 19, 2026 · Fresh

App details

Developer
Reaktion ApS
Pricing
Paid
Launched
September 2021
Rating
4.6 (26) on Shopify

Key features

  • Up to 250 orders/month
  • Server-side tracking
  • Up to 1000 orders/month
  • Up to 2500 orders/month
  • 3 Ecom Stores
Integrations with:

GA4 Google Ads Klaviyo Meta Ads SnapChat Ads TikTok Ads

4 plans · 10-day free trial

STARTER

$85/month

RISE

$169/month

EVOLVE

$349/month

PRO

$549/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 28 Shopify App Store reviews

Use the arrows to read individual reviews

Great support and a great product that gives you a lot of insight into your e-commerce store.
— A Good Case
Super friendly and helpful customer service. Quick to respond and do their best to assist with whatever questions you may have. Technically the tracking is solid as well.
— Stickoramic
Super support team som hjalp mig hurtigt med at finde problemet og fikse det. Ud over det blev jeg gjort opmærksom på at jeg skulle slå nogle ting til inde i Meta, hvilket jeg nok selv havde glemt at gøre og først ville fikse på et senere tidspunkt! Konge arbejde!
— Get Active DK
I am extremely satisfied with the service I received. Everyone was helpful, positive, and showed great attention to detail. The extra effort and excellent attitude made a real difference. I would highly recommend this service to anyone looking for quality and professionalism.
— ByMøller
We’ve been using Reaktion for our Shopify operations, and the experience has been outstanding. The system runs smoothly, scales with order volume, and has made our workflow much more efficient. What truly stands out is the support — George has been incredibly professional, responsive, and fair in his communication. He genuinely cares about his customers and has gone above and beyond to help us gro...
— The Copenhagen Scent
Reaktion is the most complete tracking suite we’ve tried. It makes it incredibly easy to track everything throughout our operation, and the clarity it provides has been a game-changer for our team. Sudhir and everyone we've been in contact with have been so helpful whenever we needed help. Highly recommend.
— Dentura.se
Great tool, we track way more data. Its an all in one solution for tracking and dashboarding. They have good support as well.
— de.pleafs.com
Reaktion is such a fantastic tool! It gives us unique insights into our digital campaigns across different media platforms, and the dashboard makes it super easy to get a clear overview of all the data. The app is really intuitive, and we love how smooth it runs. We can definitely recommend Reaktion!
— Biosa DK
Genial app til både tracking og især dashboards. Man får et dejligt overblik over om man tjener penge eller ej. Kan klart anbefales!
— Gladkokken
Reaktion helps us solve one of the biggest challenges in marketing: knowing exactly what’s working and what’s not. Before using Reaktion, we didn’t have a clear overview of which campaigns were actually driving results. That meant we were wasting ad spend on underperforming channels and guessing our way through optimizations. With Reaktion, we get real insights into performance across platforms,...
— Cornhole.dk
Great tool! It gives you better tracking than a "standard" setup, but most important for us - it has great dashboards and a nice overview based on all data you have. It makes it easier to analyze and take good choices!
— caspersobczyk.dk
As a startup the $75 fee looks expensive and scary. But the support you get on setting everything up, and to learn and understand the ad results so much better makes this a NO-BRAINER to get! Not only does it allow me to get a daily overview of all my ad sources, it also enables me to list the actual conversion metrics back into the adsmanagers. It's a game changer to actually see how the performa...
— TJÅKKO
We like Reaktion overall and the platform has a lot of potential, but there are some frustrating limitations that significantly affect our day-to-day use. The reporting interface is quite restrictive when working with larger amounts of data, and the custom reporting lacks flexibility for more complex setups. We have also encountered cases where suggested workarounds simply do not achieve what we...
— WALDOR & CO.
Reaktion is a great tool that quickly highlights the flaws in META’s own pixel. We’ve received great support as well as enjoyed much of the service function of REAKTION itself!
— Drago
Reaction Software has been a solid tool for tracking ad pixels across Meta and Google. Integration is smooth, data is accurate, and their support team is quick to help. Makes campaign tracking way more efficient.
— nl.pleafs.com
Great tool! It helps to track, scale and stay profitable. Im happy to use REAKTION. :D
— GreenGoing
Honestly great analytics system. They've done a really great job. However, I cant give 5 stars It loses 1 star because there is no way to export reports And 1 star due to the lack of custom automated email reports We'll update our rating as these get added.
— Spirit Jersey®
Virker super godt, og har hjulpet rigtig meget på vores tracking og beslutningstagning på digital markedsføring, email og meget andet!
— NorthernLegacy
Reaktion is a game-changer for our ad campaigns on Google and Facebook. The setup is straightforward, no coding needed, and it gives us a clear view of what's really driving our sales. We've seen a noticeable increase in tracked sales, which has directly boosted our profits. It's a must-have for any marketer looking to get real insights into their ad performance and improve their bottom line. High...
— Peléton
Reaktion is such a great tool for any ecommerce business that wants to understand their numbers on a deeper and more in-depth level. It has helped us to gain an understanding on where to put our focus in terms of marketing channels. Not only is the software user friendly and intuitive, it's also a great way to track everything. Their attribution setting system is simply top tier. On top of every...
— Oversized Lifting Club

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