SE: Option Price Calculator

Price custom products using formulas, tables and measurements.

by SE: Strategic Edge · Launched: May 2022 · Free plan available.

4.3 (51) on Shopify Used by 433 Shopify stores Built for Shopify

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Calculation based option pricing for customizable products. Advanced product pricing made simple.

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About SE: Option Price Calculator

Perfectly price your customizable and measurement-based products. Specifically designed for sticker, blind, wallpaper, cabinet makers, fabric, counters & parts stores. Use mathematical pricing formulas to calculate option, quantity, weight & discount pricing without limits. Pricing table and vlookups support make complicated pricing easy. Show discounted pricing for options with quantity breaks. Start pricing your products perfectly, get Option Price Calculator. Price custom & measurement-based products more accurately than your competition Use pricing tables and formulas for more dynamic & accurate option pricing. Use product & variant metafields as variables in your calculations and formulas. Unlimited product options: Swatch, Upload, Multi-select, Dropdown, Radio & more. Create rules to show and hide options based on options selected. Show more Show less

Last verified: July 15, 2026 · Fresh

App details

Developer: SE: Strategic Edge
Category: Selling products
Pricing: Free plan available
Launched: May 2022
Rating: 4.3 (51) on Shopify

Key features

All Ultra Features free for 14 days
Always free for stores on a develop plan
Unlimited Options
Price Adjustment by Value
Pricing Tables

Integrations with:

Ajax Cart, Checkout, Custom Dom Selectors, Discounts, Facebook Pixel (A2C), Shopify Admin, Slide out cart

4 plans · starts free · 14-day free trial

Free Trial

Free

Basic

$14.99/month

Pro

$29.99/month

Elite

$59.99/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 69 Shopify App Store reviews

Use the arrows to read individual reviews

Excellent app for selling fabric by the meter, and truly outstanding support. Matthew replied fast and was incredibly helpful setting up per-product weight via metafields and a single shared calculator for our whole catalog. Highly recommended for any measurement-based pricing.

— Lanificio Rogna

Really great app, the best looking sticker price calculator out there! I'm not very techy and they are always so helpful to help me figure things out!

— Stickervibe

Great app and solid support. We ran into a rare edge case with our store setup, and the support team took the time to properly investigate and improve their handling of it. Issue is now resolved and the app works as expected. Appreciate the follow-up and fix.

— Kunst van Staal

This app has made making a very difficult system of pricing possible. making things easy for our customers has been our main goal and this calculator makes that possible with items that have many different variables.

— The Duct House

This is the most powerful quoting system app I’ve ever used. It can handle almost every type of customization and pricing logic for custom products. If you have even a little bit of coding knowledge, you can customize it into anything you want — it’s truly amazing. There is a bit of a learning curve at the beginning, as you’ll need some time to understand how the settings work. But once you figur...

— Unik Portrait

This is the most powerful calculator app for Shopify. I've been able to perform complex calculations and create awesome option manipulations with the Option Calculator. And honestly, I’ve only scratched the surface. The best part is that I can build these complex operations with zero programming experience. I’ll admit I can’t really tap into the custom CSS and JavaScript features, but all I have t...

— Shutter Shop

The best app on the shopify market when it comes to strategic calculations and complex order processing. This app provides the perfect structure on our calculator to offer our new UV3D patches. Fantastic support and reliable help basically 24/7. These guys rock.

— Hydbond™️

Strategic Edge and their Price Option Calculator have been a game-changer for me! I’ve used it to build custom calculators for both flooring (area-based) and window coverings (grid-style), and once you wrap your head around how it works, it’s super intuitive and easy to update later. I’m not a programmer, but I’m pretty handy with spreadsheets—and this just clicked for me. The logic makes sense,...

— My Store

Takes a little tinkering at first, but once you get the hang of it, this app is incredibly powerful for complex, lookup based pricing. Great for custom products with lots of variables. Support has been super fast and helpful anytime I ran into issues.

— Acme Awning LLC

I highly recommend the Shopify SE Option Price Calculator. This app offers exceptional flexibility, and once you grasp the basics of price calculation setup, it becomes incredibly easy to use. It allows you to add custom product options, collect essential customer details, and apply formula or grid-based pricing—ideal for businesses with complex pricing structures, especially printing companies la...

— Trade Stickers

This is pretty much the only app we could find, that was able to solve our complex use-cases entirely. We solely sell made-to-measure products and this app did the trick for us from A-Z. From conditional configurator logics, to complex calculation setups, this app does it all! 10 outta 10 would recommend! Plus: Their support is super fast, incredibly helpful and nice to talk to!

— Voordeelgordijnen

UPDATE: 05.07.25 They have been great about reaching out on support and trying to resolve the issues, they have improved alot of the trouble we have had initially, though there are some minor bugs and things that would be nice to see improved. Overall it's the only app that does what it can do when we first started and it's now working much better. Takes a little to understand how it works but it...

— Sticker Cheetah

pagas y deja de funcionar

— Decoración Tudelsan

Honestly awful app. You need to have a background as a developer or hire one to use most of it. Their support was even worse. They offered no help with my issues and eventually became rude after the 2nd email and said word for word that all I needed to know is grade 9 math to write a complex lookup table formula. Their support documentation is just as convoluted and offers nearly no answers. Stay...

— Rogue Transfers

Just ridiculous app and rubbish support they keep on asking for money for bugs and fixes as there app causes issues with carts and values, no matter what you guys do any developer from India no matter where in the world they are now have the same approach to things - just bluffing game on and on asking for money to fix things caused by there own app. no thanks

— BabiesDecor

This was working fine. Then it disappeared from my product page one day without any reason as to why. When I reached out to the support, no one is available. I've sent numerous chats and have not received a response. This has cost me a significant amount of money. This calculator was not edited, no settings were changed, and now it will not display on the product page despite numerous efforts with...

— Easy Gardens Supply Ltd

Extremely overpriced for features. The support was originally quite good however as soon as I started to ask questions (to assist with understanding their logic) they directed me to docs they had written and then soon ignored me. I sent about 3 more messages in the same chat with zero response. I then opened a new chat in hopes of dealing with someone new. The same person joined and had a fairly r...

— Automotive Supplies

Do Not Use !!! ... They are Only Concerned With Money , You Will Be Disappointed ... as the other reviewer stated .. on the outside it gives the impression that it will do what you need it to ....it has deceptive pricing .. you might think Basic will Work for you but once your in the app they want you to pay the $60 or $100 a month option in order for anything to work ... i asked for a refund and...

— The Decal Dealer

I couldn't even get the app to function. It installed but none of the features worked or responded to any input of any kind.

— Feeney Supply

Prepare to be fleeced! On the face of it this app looked like it could do what we needed it to do. All I wanted was to calculate square meterage used for a printing application. The app is incredibly difficult to firstly understand, and secondly use but hey don't worry they provide templates for you to use - AT A COST of up to $350 - nice, get the app then pay again to use a template service....

— Teeone

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