Snowball: Affiliate Marketing

Scale your influencer, affiliate, and referral marketing

by Social Snowball · Launched: December 2020

4.6 (194) on Shopify Used by 3,286 Shopify stores Built for Shopify

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The word-of-mouth marketing platform. Automate your affiliate, referral, and influencer programs.

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About Snowball: Affiliate Marketing

Ready to improve your customer acquisition costs? Social Snowball makes it easy to build, launch, and automate your word-of-mouth marketing programs. Whether you want to turn your customers into revenue-generating affiliates or launch a TikTok influencer program, Social Snowball is the control center that lets you configure programs, track referral sales, send commission rewards, save content, and automate it all. Turn your customers into affiliates automatically when they make a purchase. Bulk send instant cash or gift card payouts to your affiliates with 2 clicks. Unlock accurate attribution & ROI for your influencer marketing campaigns. Eliminate affiliate code leaks & coupon abuse. Save all mentions and tags from creators on social media. Show more Show less

Last verified: July 12, 2026 · Fresh

App details

Developer: Social Snowball
Category: Marketing & conversion
Pricing: Paid
Launched: December 2020
Rating: 4.6 (194) on Shopify

Key features

For brands new to affiliates & referrals
Unlimited affiliates
Influencer management
Post-purchase referrals
Automated payouts

Integrations with:

Checkout, Customer accounts, Instagram, Klaviyo, Knocommerce, TikTok Shop, Tremendous, Zapier

2 plans · 30-day free trial

Snow Day

$249/month

Blizzard

$899/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 97 Shopify App Store reviews

Use the arrows to read individual reviews

Helpful support and it works as advertised. Easy to setup and brand ambassadors are happy.

— ELO

My experience with Social Snowball and their team has been phenomenal. I am impressed by how responsive and helpful they are. I also think it's really cool that if I encounter a need that isn't a feature of theirs yet, they communicate it to their team for consideration for future app improvements. Nothing but a good experience so far.

— Cords Club

The team at Social Snowball is great! They're so quick to help and very knowledgeable about all things influencer marketing!

— Visp

Working with Social Snowball has been a great experience. Their team is responsive, knowledgeable, and always willing to help. The platform is intuitive and easy to navigate, making it simple for both our team and our ambassadors to use. We've been very pleased with the overall experience and have seen our program continue to grow as a result.

— YISE Beauty

Excellent!

— Belle & Bloom

Social Snowball has helped us manage our affiliate programs and they have been a huge help. Customer Service is very prompt and they really want to hear how they can improve and become more efficient. Overall a great experience!

— Akamai

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— Kraymer Art

Great app to build out a tiered influencer program and track data across sales and social media. Since using it it's made my job easier and processes more efficient with all the integrations it has available.

— GYMREAPERS

Social Snowball has been a great tool to add to our affiliate stack. It has made working with our affiliate partners so much smoother, and their team is extremely willing to help with any strategy work needed. Must have!

— SEEQ

Working with Social Snowball has been great! Katie has been awesome to work with, and the SS team as a whole has been very helpful. Would recommend!

— Coldture Wellness

We are very happy to be working with and using the Social Snowball platform for our affiliate and influencer program. It has helped us scale our program by allowing us to create separate tiers based on each affiliates level of following, engagement, and sales. The creator search tool integration with Meta allows us to easily communicate and discover relevant influencers, and we know that our data...

— The California Beach Company

Social Snowball has been great for us in creating our content creator community called "Calling Dogs". Their support has been really great too, and we're glad we made the decision to work with them.

— Gussys Gut

Very frustrating experience, constantly uncovering bugs, lack of required features and over attribution. Very manual and time intensive

— RING BEAR

Avoid this app, as there is a very good chance that it will not work smoothly. I had problems getting access to search for creators. They said that other customers had similar problems, and they offered a secondary service that they were building as a work around. I said I would consider it, and needed more information. I even scheduled a demo with them to review it. But, that was not good en...

— Tresse Botanicals

This app is terrible. I tried to delete the app and its still charging me monthly. Shopify tells you to get in touch with the app developer which we have and they haven't stopped charging us. BEWARE before you install!

— Sonrei

I've been trying to disable a subscription, and it's impossible. Their terms of service say you can go on the subscription page to turn it off, and that's completely untrue. This is how they get your money.

— Skin Gleam

A lot of sales will get tagged as an "affiliate referral" when it is not. I have facebook utms on a ton of orders that also got tagged for being from an affiliate.

— The Dream Frames

Honestly it was a good app until we got flooded with scammers abusing the system. We have been threatened multiple times that they will create fake trustpilot reviews and use bots to spam our socials. I reached out to social snowball on assistance and some guidance on how to deal with the scammers, unfortunately they weren't of any help. Very disappointed.

— Hoveroo

The customer service is quite poor - borderline making the platform unusable, as it does have a few issues. They dont man the chat or respond to the support@ email address. Even once you are a paying customer and they send you an invite to schedule a meeting with a CSM via Hubspot, no meeting actually gets booked. So you are just wasting your time contacting them. I had high hopes for the platfor...

— Schleepi

Terrible Experience – Stay Away from Snowball This app is nothing short of a scam. We were charged nearly INR 68,000 over four months for a service we never used — only two test orders. Out of this, they refunded just INR 17,000, conveniently ignoring the rest. When we reached out, their team flatly refused to take responsibility or issue a fair refund. It is unacceptable to be forced to pay for a...

— LetsDressUp

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