Tag Genie ‑ Edit & Automate

Bulk edit, automate, validate. Reduce overhead managing tags.

by MMS Software Ltd. · Launched: August 2020

4.7 (14) on Shopify Built for Shopify

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Reduce the overhead of managing tags. Improve sales by fixing missing or incorrect tags. Automate.

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About Tag Genie ‑ Edit & Automate

The ultimate tool for Shopify store owners looking to streamline their tag management process and reduce the overhead of managing tags. Tag Genie offers bulk editing, full-screen tag exploration, automation rules to simplify tag management, and validations to get notified for missing or incorrect tags. Optimized for common scenarios like deleting old or unused tags, consolidating tags, fixing capitalization, removing duplicates, and many more - it is the best way to organize your store. Explore and bulk edit tags in full-screen mode with highly configurable UI. Automate tagging for products, orders, and customers with pre-built Tag Rules. Validations - Define rules to get notified for missing or incorrect tags. Common bulk editing scenarios - merge, rename, capitalize, remove old rags, etc. Preview the effects of tag operations before execution. Show more Show less

Last verified: July 17, 2026 · Fresh

App details

Developer: MMS Software Ltd.
Category: Marketing & conversion
Pricing: Paid
Launched: August 2020
Rating: 4.7 (14) on Shopify

Key features

Our suggested price for merchants using the Shopify plan. See taggenieapp.com/pricing for our Feels Good pricing model.

4 plans · 14-day free trial

Basic Shopify

$9/month

Shopify

$15/month

Advanced Shopify

$30/month

Shopify Plus

$50/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 18 Shopify App Store reviews

Use the arrows to read individual reviews

We recently migrated to Shopify and we had a number of duplicate tags. Tag Genie made quick work of merging similar tags. Very easy to use, highly recommended.

— tradeshowdirect

Really a game changing app as a store manager. Has become my go-to for promotions where I need to shift many items to a collection, or shift many tags that render various experiences on site. Straight forward and comprehensive UI, perfect execution of commands.

— Public Rec

We have a website with about 500,000 SKUs. That means a ton of miss-spelled tags and Tag Genie helps me keep my website clean. But that is not where Tag Genie stops. The automatically generated order tags, order tags by warehouse location, and order tags by vendor allow me to save time in processing my orders. And then there is the unparallel customer support given if there is an issue that mak...

— HIT a Double

The Tag Genie app is great, but the Tag Genie team is EXCELLENT. We were looking at a task that would've taken our whole staff about two months to finish, and Tag Genie helped us with an automation that allowed one person to finish everything in a week. Absolute lifesavers, and we're happy to recommend them to any store that needs to get their product tags sorted out in a hurry. Special shout-out...

— Challengers Comics

I've been using this app a few days and it has most assuredly made my life easier. We built our Shopify store quickly, and at the time, didn't really understand how tags effect SEO. We ended up with so many duplicates, misspelled tags and unneeded ones. Tag Genie has made the clean up process a breeze. Thanks to Milan for this app and the great service.

— Motobilt

FINALLY I found an app that does what I need. I'm able to look at my tags and replace them with better versions (capital first letters, plural, etc.). This is exactly what I needed! It even gives suggestions on tags you might want to replace and most of them were exactly right. Thank you!!

— Greengate Images

This app & company are absolutely fantastic! Milan is the best, he has helped us a lot and added new features into Tag Genie for us very quickly. Tag Genie is essential for us to manage our products in our Shopify store and I don't know what we would do without it! If you have hundreds or thousands of products to organise in Shopify then you need this app!

— TipTop Deals UK

I don’t write app reviews. I admit that, as a very skilled beta tester, I probably should, but I don’t. This is the exception, because Tag Genie is an exception. Exceptionally responsive, hard working, does what it says, the customer service is unparalleled (and I mean that 100%). If you have Shopify, you need Tag Genie! End of subject! I have run and tested all the tag apps in the Shopify app sto...

— Tenenbaum Jewelers

Used the app to do some complex automatic tagging and am quite happy with how it all worked out. Support was also fast, smart and helpful.

— Cush.be

This app was a great tool for cleaning up my messy tags. I could see the benefit of using the paid feature if you had a large store.

— Slightly Unfiltered

We absolutely love this app. It has saved us so much time and manual effort. It's the best option for customer and product record tag management. This is a must have app if you use tags for custom automations and functionality. It is incredibly easy to work with. We have setup several tagging automations and validations. This has allowed our team to spend their time elsewhere instead of manually m...

— KUIU

This is the best tag manager in the marketplace. It has covered almost all the bases. If you are a sophisticated user of Shopify and use tags for many of your automations, this app is a must.

— Gamezenter

I tried this app to rename some of my product tags - I wanted to change some to start with capitals and other to be all lower case. I went through the process and renamed 17 tags to correct the case as I wanted, then discovered that some tags had been deleted dompletely and on other operations some products did have the tag renamed correctly but for others with the same tag, the tag had been remov...

— Susan Crawford Vintage

I would like to be able to click a tag and see all products that are tagged with it as well as the exact quantity number.

— bellabarnett

Brilliant - Super easy to use. It just saved me so much time organising my products. Highly recommended.

— robinsonsofbawtry

App does exactly what it says it can do. Developer is very responsive and is constantly improving the app based on suggestions and feedback. Looking forward to using the app long-term for our e-commerce site.

— Off-Road Bros

Amazing app, finally I'm able to manage all our product tags in a matter of minutes. Highly recommended!

— Master Airscrew

This app saved our team countless hours. We are a new store and our evolving conventions required frequent changes to tags across some 900+ products. Using Tag Genie we were able to almost instantly rename or add new tags based on conditions. We have been using this app since its beta. The app is still new and some of the UI is not fleshed out but the developer is very responsive to suggestion...

— Love|Labels

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