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TP: True Profit Analytics

TrueProfit tracks accurate Net Profit with real-time analytics

by TrueProfit Real-time Profit & LTV tracking · Launched: July 2019

4.9 (924) on Shopify Used by 6,450 Shopify stores +79 installs · 30 days

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Net Profit Analytics for Shopify. Instantly know your true Net profit. Profit calculator, P&L report, LTV, Product Analytics & Marketing Attribution.

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About TP: True Profit Analytics

TrueProfit is a Net Profit Analytics platform that lives up to its name - showing you your store’s true profit, in real-time and on autopilot. See the big picture, with a direct focus on the ultimate metric: Net Profit. Say goodbye to outdated spreadsheets. All your data is gathered, calculated, and analyzed in one place. With TrueProfit MCP, you can connect your profit data to AI tools like ChatGPT and Claude to analyze performance and make decisions faster. Be profitable and data-driven.

Last verified: November 3, 2026 · Fresh

App details

Category
Store management
Pricing
Paid
Launched
July 2019
Rating
4.9 (924) on Shopify

Key features

  • 300 orders/month
  • Realtime Profit Dashboard
  • Customer Lifetime Value
  • Quantity-based COGS
  • Weight-based Shipping Cost
Integrations with:

ChatGPT, Claude, OpenClaw Checkout Facebook, Google, TikTok Microsoft (Bing), X (Twitter) Pinterest, Snapchat, Amazon Printful, Printify, Gelato Shipwire, CJ Dropshipping

4 plans · 14-day free trial

Basic

$35/month

Advanced

$60/month

Ultimate

$100/month

Enterprise

$200/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 162 Shopify App Store reviews

Use the arrows to read individual reviews

Excellent app, very comprehensive
— Calmly Co.
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— Elyon Dubai
De momento todo genial, configuracion sencilla y atencion al cliente optima. He tenido ciertos problemas para conectar mi MCP de Claude pero Grace, un chico de atencion al cliente, muy amablemente me ha ayudado!
— LovingK9
Excellent app and outstanding customer support! TrueProfit is an incredibly powerful and valuable app for Shopify store owners who want to understand their actual profitability. The insights into product costs, advertising expenses, shipping fees, and net profit are extremely useful for making better business decisions. What really impressed me was the exceptional customer support. Vani was abso...
— Luman
game changer for tracking profit and making everything seamless including ad spend and COGS. Would highly recommend. Vani was great!
— James Joshua
Durra was such a great help! The chat initially said I would have to wait a few hours for assistance, but Durra was able to help me within minutes. I really appreciate the quick and helpful service.
— SAFELLES
topp
— Valentina Sevilla
Great and easy to use app. Durra was very positive and professional at providing help. Will recommend this app to my friends 10/10
— Nolara
I’m really happy with my experience using TrueProfit! The support team is very responsive, which I truly appreciate. I hope they continue to maintain this great level of service. Keep up the good work!
— NordicSmile
I’m happy with the app and the support from Grace. Thank you for the great assistance
— Kleinfeld-Modehaus
***Update 9.10.2026*** Once again, there are more persistent bugs with this app. I have dropped my review down to 1 star due to the ongoing, continual bugs that I have identified. This specific instance is the second time the bug of this nature has happened, whereby the Profit & Loss Report shows a bunch of transactions that have a handling fee of $0.00. Even though, these are transactions that ha...
— Loma Linda
Bad Experience. Installed twice, the first time they charged me after the trial period eventhought I unninstalled the app the first day of this period. And when I reinstalled the app my variants were all outdated and there was no way to refresh the sync without contacting support. If you need something to make your life easier, this is not it. Also, it doesn't track VAT collection which is useless...
— VocaSpark
SCAMMERS!!!! They keep charging after cancelling subscription ALERTT!!!! DO NOT GO IN BUSINESS WITH THEM!! They kept charging for months AFTER cancelling the subscription because I forgot to also uninstall the app from Shopify (which does nothing anymore after cancelling the subscription). They anyways kept charging money and refuse to refund as they "follow shopify guidelines" and "can't do an...
— Livit New York
Vani was very helpful
— Hollow & Hedge
Vani was a great help with my questions and explained everything clearly. It’s a good app, and Vani’s support was excellent.
— Marine Corps Gift Shop
Vani helped me
— Caelivo
We noticed that refunds in TrueProfit didn't match our Shopify data – only about a quarter of our refunds were showing up. We reported it with a few example orders, and Durra from the support team picked it up right away, had the issue fixed by the dev team within three days, and walked us through the right calculation settings so the numbers now match Shopify. Clear communication and a quick, com...
— Moonlight Mansion
honestly i check trueprofit more than my emails now lol. i run a few different dtc brands and used to have my cogs spread across a bunch of spreadsheets, which was a nightmare when i was trying to work out what i was actually making on bundles vs single units the cogs setup is what made me stay tbh. i can just put in the real supplier cost for a bundle instead of dividing it out per unit myself,...
— TrackIt
Grace did a good job with helping me solve an issue quickly
— Hale Vitality
I use trueprofit daily to see my accurate net profit, its a lot easier than using a manual spreadsheet. i really like the updated cogs feature, its super easy to setup accurate costs even with different worldwide shipping prices. haven't really had any issues with trueprofit and i recommend it to other store owners.
— Avera

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