Upstack Data ‑ Tracking Pixel
Improved Facebook CAPI and increased remarketing audiences
by Upstack Data · Launched: January 2023
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About Upstack Data ‑ Tracking Pixel
Upstack Data is a server-side tracking and identity app for Shopify. It uses our network of 750M+ identified consumers to restore lost click and device IDs, capture conversion data blocked by iOS and ad blockers, and send first-party CAPI data to Meta, Google, Klaviyo, TikTok, Pinterest and others via Conversion API. With higher EMQ Scores and match rates, Meta and other ad platforms target new customers more efficiently.
Last verified: September 27, 2026 · Fresh
App details
- Developer
- Upstack Data
- Category
- Store management
- Pricing
- Paid
- Launched
- January 2023
- Rating
- 4.5 (34) on Shopify
Key features
- Improved Event Match Quality
- Restores Lost ClickIDs
- Meta Conversion Tracking Post IOS14
- up to 1000 orders/mo
- All from Growth Plan
CAPI Facebook Ads Facebook Pixel Google Ads Server Side Tracking TikTok Pixel
3 plans · 21-day free trial
$299/month
$599/month
$999/month
Plans and prices as listed on the Shopify App Store.
Ratings & reviews
Overview 1 / 20
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