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Visually A/B Testing & CRO

A/B testing & CRO: simply AB test & personalize with...

by Visually.io · Launched: June 2022 · Free plan available.

4.8 (147) on Shopify Used by 4,082 Shopify stores +51 installs · 30 days

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Optimize your store conversion with AI-powered A/B testing and CRO. Uncover winning variations with an A/B test. Scale shop revenue with AB testing.

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About Visually A/B Testing & CRO

AI-powered A/B testing, split testing, and personalization. With Visually AI, test every stage of the shopper journey: AB test homepage, PDPs, carts, A/B test checkouts and post-purchase upsells. Instantly generate site components and uncover what drives conversion rate. Visually connects to your Shopify data for full-funnel analytics and segmentation in one place. Run smarter, no-code A/B testing and CRO and reduce dev time. Migrate from abconvert, vwo, shogun AB test, intelligems or shoplift.

Last verified: September 28, 2026 · Fresh

App details

Developer
Visually.io
Category
Marketing & conversion
Pricing
Free plan available
Launched
June 2022
Rating
4.8 (147) on Shopify

Key features

  • Free for development stores
  • Chat Support
  • AI-Powered Visual Editor
  • Try all of our platform features
  • Advanced Personalization
Integrations with:

Checkout Clarity Google Analytics Klaviyo Meta Yotpo

4 plans · starts free · 14-day free trial

Free - Dev Stores

Free

Up to 100 Orders

$15/month

Up to 200 Orders

$25/month

Up to 600 Orders

$80/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 106 Shopify App Store reviews

Use the arrows to read individual reviews

Great tool to use for A/B testing on Shopify. The biggest plus is the support team. They have been very helpful and supported our requests for help for various tests and setups. Highly recommend.
— Prevagen
Visually is a great tool for launching A/B tests without needing dev work. Their AI is easy to use and does a great job at matching ideas and designs, and if it can't get it quite right then Visually's support steps in and always helps make it happen. We have been very pleased with the platform and being able to action and setup A/B tests quickly. As well as full experiences that we don't want to...
— STAUD
Super easy to use tool for A/B testing on Shopify! We love the overall experience, the interface is intuitive and setup was quick. What really stands out is the support team; they're always ready to help with any issues and get back to you fast. Highly recommend for anyone.
— Psycho Bunny
We have REALLY enjoyed our time with Visually! They have an EXCELLENT team that is ready to increase sales drastically with website improvements that you want.
— Rare Air Discs
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— OH APRIL
Great experience with the Visually support team. Evangeline and the team were very helpful, professional, and quick to respond. Communication was clear throughout, and they made sure everything was handled properly. Really appreciate the level of customer service and support. Highly recommended.
— Fine Supplements
Really great app and customer service is amazing - they have been so helpful to help with things not working and very fast response!
— Flybaby UK
Super helpful Tool to test everything A/B on the Website. Support is quick and extremely helpful in setting up the tests. Top.
— StahlGear
The Ultimate CRO Partner—Incredible Features & Stellar Support! We’ve been using Visually for our A/B testing and CRO efforts, and it has completely transformed our optimization workflow. The platform is incredibly robust. We use it to run everything from theme tests to custom widgets, banners, and tailored custom placements to boost our conversion rates. One of our favorite features is the produ...
— Mavi Jeans
The best support team I've ever worked with. Everyone is incredibly kind, helpful, and always ready to assist with any question. It's truly a pleasure working with them in every way!
— AIMEE TLV
Very annoyed by this app. Have uninstalled but the code remains slowing my homepage down immediately. No 'support centre' to contact, no response from my emails to company. Buyer beware!!!
— LILLY PILLY COLLECTION
There is no "Free Plan" as suggested. There is a Free Trial.
— Saint Piran Service Course
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— The Lorene
We had a disappointing experience with Visually’s billing model. The app charges based on order volume, but this was not clearly notified in advance. We only discovered the additional fees after reviewing our invoice, which felt unexpected and unfair.
— PowerSmart
Absolutely avoid them. This has been one of the worst experiences I’ve had with an app. After installing their code, it caused major issues with our Shopify store. Orders weren’t coming through properly, and tags were being applied incorrectly. I reached out and asked for the code to be removed, but even that didn’t resolve the issues. Eventually, I went ahead and removed everything myself - onl...
— Pound Fabrics
Completely scammed us, technology wouldn't work, charged us $400, we had to switch to a different provider, refused to refund us, would stay clear away from them
— AAA Membership Offer
It's unfortunate that we've had to leave a bad review for this app. We were looking for something easy for our team to A/B test product images. After believing the misleading advertising and description that the app will allow us to test "EVERYTHING" in minutes including product images, we went ahead and installed the app. After struggling for a week to set up a simple image test we booked a...
— Luxo Living
As a high-volume, data-led brand with over 400 tests run on Visually.io, we have serious and documented concerns about the integrity of the platform’s underlying data, rendering the tool unusable for tests for us. More troubling is the shifting narrative: we were initially told there were no issues, only for technical problems to later be confirmed by their team. This raises real doubts about the...
— DROOL

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