Captain Conversions

Integrate your store with the Facebook Offline Conversions API

by First Light · Launched: September 2022

2.3 (3) on Shopify Built for Shopify

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Track POS sales in Meta Ads. See which Facebook ads drive in-store purchases.

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About Captain Conversions

Running Facebook or Instagram ads for your retail store? Now you can track which ads drive in-store purchases.Captain Conversions automatically sends Shopify POS sales to Meta Ads Manager through the Meta Conversions API. No manual uploads. No spreadsheets. Just accurate attribution.See your true ROAS. Optimize based on total revenue (online + offline). Build audiences from real buyers, not just website visitors. Works with multiple store locations. 5-minute setup. Attribute every POS sale to the exact Meta ad that drove it Optimize Meta campaigns on total revenue, see online AND in-store sales together Build high-converting audiences from customers who actually bought in-store Show more Show less

Last verified: July 16, 2026 · Fresh

App details

Developer: First Light
Category: Store management
Pricing: Paid
Launched: September 2022
Rating: 2.3 (3) on Shopify

Key features

Track POS purchase events to Meta Ads

Integrations with:

1 plan · 7-day free trial

Standard Plan

$10/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 4 Shopify App Store reviews

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App works great, wonderful support!

— Kacper Global Shoes

This offline conversions app has allowed us to attribute a further 41% of sales that Meta has not been able to track. The developers also made some updates after some feedback we gave them. Would definitely recommend.

— Ocean Guardian | Shark Shield