Criteo GO

by Criteo · Free plan available.

4.2 (30) on Shopify Used by 6,116 Shopify stores

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Find and convert more shoppers into customers with AI-powered, cross-channel ads—launched in minutes

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About Criteo GO

Launch high-performing ad campaigns in minutes with an easy, self-serve platform built for growing businesses. Powered by AI and real-time commerce data, your campaigns automatically optimize targeting, bidding, and creative to reach the right shoppers and drive results across the web, social, and video. No complex setup or constant management required. Just set your goal and budget, and let the platform do the heavy lifting—so you can focus on growing your business. Get clear, unified reporting AI-powered campaigns that optimize targeting, bids, and creatives automatically Cross-channel reach across web, social, and video in a single workflow Fast, simple setup with clear performance insights from day one Show more Show less

Last verified: July 12, 2026 · Fresh

App details

Developer: Criteo
Category: Marketing & conversion
Pricing: Free plan available
Rating: 4.2 (30) on Shopify

Key features

Find and convert more shoppers into customers with AI-powered, cross-channel ads—launched in minutes

Integrations with:

Bluecore, Checkout, Emarsys, Google Analytics 4, Klaviyo, Meta, Oracle, Shopify Admin

1 plan · starts free

Free

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 40 Shopify App Store reviews

Use the arrows to read individual reviews

Easy to use interface and campaign set up process. Engaging visuals and reporting. Helpful and responsive customer support. Sometimes the aesthetics of previews don’t exactly match reality.

— Graf Lantz

Criteo's has been a game-changer for our store! Its personalized retargeting brings back customers who browsed but didn’t buy, which has significantly boosted my conversion rates. The setup was a breeze, and I love how the dashboard provides clear insights into what’s working. I've noticed a tangible increase in sales, and the personalized ads resonate well with my audience. If you're looking to g...

— Amazfit

We launched our initial month of advertising and found that our retargeting efforts were exceptionally dynamic. We experienced a significant increase in traffic, and while we are still in the process of optimizing our ads, we noticed immediate sales results. Additionally, Criteo has proven to be highly effective for us.

— DODOSKIN

We've been using Criteo for more than 3 years now. We are an extremely seasonal business. The flexibility that we have with retargeting has been great in helping us reach our revenue growth goals. The results are great and consistent.

— The Christmas Light Emporium

Criteo is an awesome tool for ad placements online. The team makes it very easy to install and run the tracking app in Shopify as well as manage campaigns. 10/10 recommend!

— Oka-B

It's our first month with Criteo, and we're already seeing promising results. Even with just using GO campaigns and minimal setup, we're consistently achieving a 3x ROAS. We're excited for Q4 now that we have Criteo as an additional traffic source. Their customer support has also been excellent—special thanks to Chelsea, who even responds to our queries on weekends!

— Sugar Spring Co

Criteo is an amazing platform for display advertising - my go to partner for retargeting our website visitors, and very nice working with their team!

— Audien Hearing

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— Headphones.com

Easy to use, instant connect.

— Coolibar

Best experience ever Andrew and Adesola have been working with me on the Criteo app set up and it has been a very smooth process. I would recommend using Criteo to anyone who wants great product as well as service

— SUITS OUTLETS

The new app has functioned smoothly for us and installed easily. Overall, we are very pleased with Criteo's network and targeting.

— Upscale Audio

This is an updated review. After a very long wait and leaving negative review, Criteo team responded and Darren helped resolve all issues promptly. My criteo account is restored and now working fine. Hope the team would have acted in timely manner and not waited for me to leave negative review to get them in to action. Anyway, Darren was extremely helpful and fix the problems for me. Thank you so...

— JewelClues

Absolutely HORRIBLE in terms of product setup. and even worse for customer service. Their product feeds never update no matter how many times you "hide" a product. We have been trying to get this setup to work for weeks. Everytime we get someone on via chat for help, they give us useless links to articles and dont actually address our questions. I am amazed anyone is using this at all. We wil...

— SWEDEdishcloths.com

Installed the app but it is not working, and I have contacted support but they have not bothered replying. Why bother listing their app on the Shopify store, if their attitude is so lackadaisical that it destroys confidence in anyone considering spending money with them.

— SlimtasticTea

Does not work. Created Criteo account, page is blank. Not linking to Shopify. Confusing and not user friendly. Waste of time.

— Eurovital United Kingdom

No Login works, no verification..nothing...no support. It looks like the company no longer exists. It would have been a good alternative.

— tealove24 - Dein Teeversand!

i download the app, the try to create account, then i can't login, i contact support many times,send 3-4 emails, no one reply until now, it's been a week

— tcomo

Customer support for this app is woefully unhelpful - lots of 'bot replies' that never resolve issues. For such a big company, Criteo needs to do better for Shopify stores fronts - I was hopeful this app would be helpful for business growth - it could be if we could access the advanced features such as showcase ads connected to curated product sets - 24-48 hour support takes well over a week - and...

— Darby Scott

I downloaded the application. I filled in all the information on the page I was directed to to open a Criteo account. Although it was said that we would get back to you within 48 hours, no one has responded for a week. Why are you uploading a system that doesn't work to the app store?

— Turkish Gift Buy

This company is a SCAM. Continues billing after I cancelled. Promised credits for unauthorized charges and never received. Save yourself the headache and take your business elsewhere

— My Store

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