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MerchantFlow: Profit Analytics

Track true profit with blended ROAS and full ad spend

by MerchantFlow · Launched: May 2026

5.0 (3) on Shopify
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See your true Shopify profit in real time. MerchantFlow tracks blended ROAS, COGS, and ad spend across every channel. Free trial - install in 2 minutes.

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About MerchantFlow: Profit Analytics

MerchantFlow shows Shopify operators their real profit per product and across the whole store. Connect Google, Meta, TikTok, and Snapchat ads so total ad spend pulls from each platform and blended ROAS reflects every dollar spent, including Performance Max. Manage COGS in bulk or sync from Shopify inventory costs. Reconcile against your bank balance to catch untracked expenses. Includes multi-store rollup, an agency dashboard, and an AI assistant for daily P&L questions.

Last verified: August 11, 2026 · Fresh

App details

Developer
MerchantFlow
Category
Store management
Pricing
Paid
Launched
May 2026
Rating
5.0 (3) on Shopify

Key features

  • Real-time blended P&L
  • All 4 ad platforms
  • 1,000 orders/mo + 90-day history
  • Auto COGS sync from Shopify
  • Order-level profit & refunds
Integrations with:

3PL Integration CJ Dropshipping Google Ads Meta Ads Shopify Admin Snapchat Ads Tiktok Ads

3 plans · 14-day free trial

Starter

$49/month

Pro

$89/month

Plus

$149/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 4 Shopify App Store reviews

Use the arrows to read individual reviews

Its super important for me to know my numbers down the the exact percentage and I can trust Merchant Flow to get it right. I've used other softwares in the past but none of them have half of the features this does and always end up not being correct. Highly recommend using it if you're running an ecommerce store.
— NomaDesk
MerchantFlow has become one of the most valuable tools in my business. As a tradie building Mech Tools from the ground up, understanding true profitability is critical. MerchantFlow gives me clear, accurate data that helps me make better business decisions. The biggest standout has been Nimesh. His support has been exceptional, always quick to help and genuinely invested in seeing his customers...
— Mech Tools Pty LTD
I've tried quite a few of these profit tracker apps (even tried making one myself), but honestly, none of them offer what MerchantFlow does and the ones that come close cost 10x the monthly price. My favorite feature by far is the integration with my 3PL, so the data I'm seeing is the actual data not a guess.
— Horizum
I've been using MerchantFlow for the last six months in order to better understand my brand's profitability. The tool has without a doubt been super insightful and allowed me to make changes within the business that have nearly doubled our brand's monthly profit. This is the best profit analysis and optimisation tool going around for any ecommerce brand owner right now.
— Ozzi Gear

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