EasyFlow Product Options

Custom product options, variant options & product personalizer

by Storeware · Launched: October 2023 · Free plan available.

4.9 (428) on Shopify Used by 1,493 Shopify stores Built for Shopify

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Unlimited custom product options & variant options for Shopify: text box, swatches, file upload, date picker, checkbox, price add-ons & conditional logic.

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About EasyFlow Product Options

Break Shopify's 100-variant limit with unlimited custom product options & variant options. Customers personalize & customize products with text box, dropdowns, checkboxes, radio buttons, color & image swatches, file upload & date picker. Sell product add-ons with price add-ons, upcharges & multi-currency dynamic pricing to lift AOV. Conditional logic shows/hides options, works with Shopify variants, bulk edit/apply option sets & live preview. Works with Shopify Sidekick & AI assistants via MCP.

Last verified: September 19, 2026 · Fresh

App details

Developer: Storeware
Category: Selling products
Pricing: Free plan available
Launched: October 2023
Rating: 4.9 (428) on Shopify

Key features

Up to 20 Products
5 Option Sets
Conditional logic
Bulk edit/apply
All option types (except File Upload)

Integrations with:

4 plans · starts free · 7-day free trial

Free

Growth

$9.99/month

Scale

$29.99/month

Enterprise

$149.99/month

Plans and prices as listed on the Shopify App Store.

Ratings & reviews

based on 110 Shopify App Store reviews

Use the arrows to read individual reviews

They are always so helpful when I can't figure out something. The app is very user friendly. The agent who helped me this last time had to search 75 of my option sets and found what I did wrong. She fixed it and my website is better. Thanks so much!

— Destiny Handbags

Loren was extremely helpful in resolving my issue on the spot. It only took a few minutes, was knowledgeable and very polite. Thank you again!

— Miele Moda Luxury Fashion

Fantastic app with tons of flexibility! Recently reached out to support regarding an issue and they helped out very quickly. Shopify's default variant system is very limited, so if you're needing more customization (Such as color pickers, and other things that should be a base feature in Shopify...) definitely grab this app.

— Spin Counters Canada

Customer service on this app is awesome. Nicole went above and beyond to help me resolve an issue. She is very very appreciated.

— SNAP-LOC CARGO CONTROL

Customer service is a good help! Jen helped me understand the app better and the services they provide.

— JUKEBOX FAMILY FUN

Amazing app and great customer service, it helps you create smoother journeys for your PDP!

— RespShop

Easy to create personalised fields and options. And works great.

— Mrithya Creations

Easy to use. Great support team!

— MAXWELL COLLECTION

Easy to use and build for my products and offerings. Support was quick to answer questions and provide assistance when needed. Thank you!

— Stitch & Scribe

The app is very great and they have thebest customer Service Invinzor was a great help and very proffesional

— Nevora

Greatly appreciated Vinz and his patience!! He guided me step by step and made it a breeze. EasyFlow is a great app. I only wish that y’all had a cropping tool and maybe filters for photos.

— Snap Stick Studio

The app is super easy to maintain just take your time. Assistance is always there when need. I was struggling with the EasyFlow app and Florence helped ease my nerves and walked me through step by step and even sharing videos. Thank you so much Florence and the Shopify Team

— Muffinz Masterpieces

Rubbish apps and company! Totally ridiculous to secretly switching our free plan to the paid plan without our permission, and charging us the money for several months! This is totally ridiculous!

— 1 KAINUO HEALTHCARE

Very Bad experience, late response. And after wasting time what we got is lame excuse.

— Private Label Diets

The free plan is available only to attract users. Useless

— FIORA LONDON

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— Heat Wave Visual

Great support for a great app

— Faiga

sooo helpful i was having an issue with a product i reached out and they fixed ASAP 10/10 highly recommend

— Amayah's Beauty Bar

Great service and user friendly app!

— ANEA HILL

Amazing app and even better support! The team was incredibly responsive, quickly identified the issue on my store, and fixed it without any hassle. Everything works perfectly now. Highly recommended! Special thanks to Loren for the professional and friendly support!

— Stitchmory

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