Snowplow Event Tracker

Track the complete customer journey events with Snowplow.

by SnowcatCloud Inc. · Launched: December 2020

5.0 (3) on Shopify Used by 14 Shopify stores Built for Shopify

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Collect behavioral event data on the storefront and via webhooks with Snowplow.

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About Snowplow Event Tracker

This application enables collecting event-level data from your Shopify store with a Snowplow data pipeline, both on the storefront (client-side) and via webhooks (server-side), providing you with highly accurate and granular data. You can use this application to collect raw data that enables your data team to to perform marketing attribution, personalization, 360 customer view (customer knowledge graph), fraud detection, customer scoring, store/inventory monitoring, and so much more. Track storefront and webhook orders, carts and checkouts (honors Consent) Configure Snowplow JS tracker options Configure orders, carts and checkout webhooks with 1-click Honors Shopify customer privacy settings Show more Show less

Last verified: July 15, 2026 · Fresh

App details

Developer: SnowcatCloud Inc.
Category: Marketing & conversion
Launched: December 2020
Rating: 5.0 (3) on Shopify

Key features

Collect behavioral event data on the storefront and via webhooks with Snowplow

Integrations with:

BigQuery, Elastic, Neo4j, Redshift, Snowflake, Snowplow

Ratings & reviews

based on 3 Shopify App Store reviews

Use the arrows to read individual reviews

Snowcatcloud provides a really simple entry point to behavioural tracking, without needing to invest in data engineers or cloud infrastucture. They have been responsive to all our needs.

— Pinter

Install all necessary client as well as server side tracking with one click - for free. This app allows any shopify shop to take control of their on data easily by leveraging the power of first-party tracking through Snowplow. Highly recommend.

— vetevo GmbH

Amazing value. Especially if you don't have multiple data engineers / are a single-engineer data team. Just wow. tl;dr -- having Snowplow + Shopify Webhooks = full-funnel attribution if you're already using tracking params / UTMs when you serve ads.

— RevitaLash® Cosmetics

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