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#1. Product personalizer, custom product option w/ variant options
4.9 ★ (5,197)
Free plan, paid from $4.95/month
Create unlimited custom product options with text, dropdown, file upload, swatches, and more. Easy Shopify product personalization & customization.
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#2. BOOST SALE: Variants Options as Product Variant Color Swatch
5.0 ★ (3,222)
Free plan, paid from $5/month
Replace simple boring dropdowns with color swatches for every product variant. Easy setup, better looking store, more sales — plus badges & low-stock alerts.
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#3. Add product options variants options with product personalizer
4.9 ★ (3,188)
Free plan, paid from $9.99/month
Best Shopify Product Options app for unlimited variant option product options with image upload, text box, file upload, product add-ons & product personalizer.
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#4. Personalize product options variant option w/ text box, add on
4.9 ★ (2,370)
Free plan, paid from $9.99/month
Best Shopify Product Options app for unlimited variant option product options with image upload, text box, file upload, product add-ons & product personalizer.
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#5. Increase conversions by showing product variants as swatches
4.9 ★ (1,908)
Free plan, paid from $9.9/month
Add color & image swatches, product bundles, and variant grouping to boost SEO and sales. No-code. Works with any Shopify theme.
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#6. Boost Sales w/ product variants, product personalizer, add ons
by AvisPlus Product Options Team
4.9 ★ (1,683)
Free plan, paid from $12/month
A product customizer with limitless product options, variants options, diverse styles and features like price add-on, bundle, file upload and color swatches
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#7. Boost Sales w/ product variants, product personalizer, add ons
4.9 ★ (1,681)
Free plan, paid from $12/month
A product customizer with limitless product options, variants options, diverse styles and features like price add-on, bundle, file upload and color swatches
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#8. Style variant picker with swatches & clean up product gallery.
5.0 ★ (802)
Free plan, paid from $11.9/month
Color swatch app for Shopify product variants: image swatches, variant images, collection page swatches, variant badges, combined listings, product groups.
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#9. Custom product options, variants & swatches + add-on pricing.
4.8 ★ (1,210)
Free plan, paid from $10/month
The Hulk Product Options allow your customers to personalize everything in their store, from product details to radio buttons, file uploads, and much more.
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#10. AI-powered product customizer for custom variant options
4.9 ★ (937)
Free plan, paid from $19.99/month
Shopify App designed to Add Unlimited Custom Product Options, Custom F to expand Product Variants, Variant Options w/ Conditional Logic, Price Add-ons and more.
Rating source: Shopify App Store.
How we picked the best free Product variants apps for Shopify
We rank Product variants apps by their Shopify App Store rating and review volume, weighted by how well each fits the use case. Ratings, pricing and free-plan details are pulled from every app's live listing and refreshed regularly.
- Rating and review volume from the Shopify App Store
- Category fit and how often merchants install each app
- Pricing and free-plan transparency