Best Shopify Membership Apps for Building Customer Loyalty Programs
Membership programs give Shopify merchants a way to build recurring revenue and deepen customer relationships. Whether you need tiered access, exclusive perks, or subscription-style benefits, the right membership app depends on your business model and customer base.
We reviewed the leading membership and loyalty platforms available in the Shopify App Store. Each app listed here offers distinct strengths, and the best choice depends on your specific needs around features, ease of setup, and integration depth.
How we evaluated these apps
We evaluated these apps based on their core functionality for membership management, flexibility in tier structure, integration with Shopify's native features, customer support options, and suitability for different business types. Our ranking considers which apps excel as general-purpose membership platforms versus those that serve specific use cases like course delivery, CRM integration, or loyalty-first approaches.
At a glance
| # | App | Best for | Rating | Free plan | From |
|---|---|---|---|---|---|
| 1 | Bold Memberships & Loyalty | merchants building a comprehensive loyalty ecosystem | 4.4 | Yes | Free |
| 2 | Appstle℠ Memberships | merchants needing flexible and highly customizable membership structures | 5.0 | Yes | $19/mo |
| 3 | YOYO: Loyalty, VIP, Membership | stores combining loyalty points with VIP membership tiers | 5.0 | Yes | $20/mo |
| 4 | Simplee Memberships & Loyalty | merchants seeking straightforward membership setup without complexity | 5.0 | Yes | $9.75/mo |
| 5 | Subscribfy Subscriptions App Featured | merchants blending subscription billing with membership access | 5.0 | Yes | $49/mo |
| 6 | OMNI Memberships & Loyalty CRM | merchants integrating membership data with full customer relationship management | 5.0 | No | $5/mo |
| 7 | Conjured Memberships | merchants creating exclusive member-only shopping experiences | 4.9 | Yes | $9.99/mo |
| 8 | Inflowkit Courses & Membership | merchants combining digital courses or educational content with membership access | 4.2 | Yes | $19/mo |
| 9 | Zendra Memberships | merchants with tiered membership that needs flexible benefit assignment | 4.9 | Yes | $19/mo |
| 10 | Inveterate Memberships | merchants seeking a balanced membership platform with community features | 4.9 | Yes | Free |
1. Bold Memberships & Loyalty
Best for merchants building a comprehensive loyalty ecosystem
Bold offers a full-featured membership and loyalty platform designed to work seamlessly within Shopify. It combines membership tiers, reward points, and customer segmentation into one cohesive system. The platform allows merchants to create multiple membership levels with different benefits, track customer progress, and adjust rewards rules without coding.
Bold works well for stores that want to move beyond basic membership and need deeper loyalty mechanics like points accumulation, referral tracking, and automated tier upgrades. It integrates directly with Shopify's product catalog and customer database.
Key features
- 100% free for the first 30 days
- First 10 members are free forever
- No flat monthly base fees
- No transaction fees
What works
- Comprehensive loyalty and membership features in one app
- Customizable tier structures and reward rules
- Native Shopify integration without third-party dependencies
- Detailed analytics and customer segmentation
What to watch
- More complex setup than minimalist alternatives
- Requires understanding of loyalty mechanics to configure effectively
Pricing
- Scale Free
30-day free trial
Why it's here: Strongest all-around platform for merchants seeking integrated loyalty and membership without external tools.
2. Appstle℠ Memberships
Best for merchants needing flexible and highly customizable membership structures
Appstle Memberships focuses on giving merchants control over how membership is designed and presented. The app allows you to create custom membership plans, define what members receive, and control which products are included in each tier. The interface emphasizes flexibility over template-based constraints.
This approach suits stores that have non-standard membership needs, such as hybrid models combining subscriptions with exclusive access, or merchants who want to test multiple membership configurations without being locked into a specific structure.
What works
- High degree of customization for membership tiers and benefits
- Flexible product bundle definitions
- Clean merchant dashboard for managing member access
What to watch
- Customization requires more configuration time upfront
- May feel over-featured for simple membership needs
Pricing
- Free Free
- Plan $19/mo
- Plan $39/mo
- Plan $79/mo
14-day free trial
Why it's here: Best choice for merchants who prioritize control and flexibility over pre-built membership templates.
3. YOYO: Loyalty, VIP, Membership
Best for stores combining loyalty points with VIP membership tiers
YOYO merges loyalty program mechanics with membership tier benefits. Merchants can offer points-based rewards while simultaneously managing VIP membership levels that unlock exclusive perks. The app is built around the idea that loyalty and membership are complementary, not separate features.
This works particularly well for high-volume retail stores and apparel brands where customer engagement spans both purchase incentives and exclusive member benefits. The dual-track approach lets you reward frequent buyers while creating aspirational membership levels.
Key features
- Up to 100 monthly paid orders
- Multiple Loyalty rewards & Earning ways
- FREE Membership feature & displays
- FREE Wishlist feature w/ dedicated pages
- FREE POS extension & Loyalty Widgets
What works
- Integrated loyalty points and membership in single platform
- VIP tier automation based on spending or engagement
- Multiple ways to track and reward customer behavior
What to watch
- Dual points and tier systems can confuse some customers if not clearly explained
- Requires setting up both loyalty and membership rules
Pricing
- Starter Free
- Essential $20/mo
- Growth $50/mo
- Unlimited $100/mo
14-day free trial
Why it's here: Ideal for merchants who want to offer both loyalty rewards and membership exclusivity as a unified strategy.
4. Simplee Memberships & Loyalty
Best for merchants seeking straightforward membership setup without complexity
Simplee takes a minimalist approach to membership, removing unnecessary features and focusing on core functionality. Create tiers, assign benefits, and track members with a streamlined interface. The philosophy is that not every store needs advanced segmentation or complex reward mechanics.
Best suited to boutique stores, subscription box services, and specialty retailers who want a working membership program without steep configuration overhead. If your membership model is relatively simple, Simplee removes friction from setup.
Key features
- Free for any development store
- Shopify Plus test stores, contact us
- Sell unlimited memberships & give perks
- Restrict content, products, blogs, pages
- Automatic product discounts to members
What works
- Quick to set up and start using
- Intuitive interface for basic membership needs
- Low learning curve for merchants new to membership apps
What to watch
- Limited customization compared to feature-rich alternatives
- May require workarounds for complex membership scenarios
Pricing
- Developer Store Free
- Growth $9.75/mo
14-day free trial
Why it's here: Best for new or lean teams that need membership functionality without extensive configuration time.
5. Subscribfy Subscriptions App Featured
Best for merchants blending subscription billing with membership access
Subscribfy combines subscription management with membership benefits, letting you bill customers on a recurring cycle while granting membership access. Unlike membership-only platforms, Subscribfy emphasizes the subscription payment model as foundational. Members pay per billing period and receive access to exclusive products or content.
This is relevant for stores selling subscription boxes, digital content memberships, or recurring product bundles. Subscribfy handles recurring billing, payment retries, and dunning while managing member access in parallel. The platform sits between a pure subscription tool and a pure membership platform.
Key features
- Up to 100 active subscribers
- Membership & Product Subscription
- All Membership perks included
- In-App Analytics
- Documentation & Help Center
What works
- Handles recurring billing and subscription lifecycle management
- Combines payment processing with membership gating
- Useful for membership models based on recurring payments
What to watch
- Less focused on loyalty or points mechanics than dedicated loyalty apps
- Designed around subscription billing, so simpler membership-only needs may not require its features
Pricing
- Starter Free
- Subscriptions $49/mo
- Pro Membership $199/mo
- Elite Memberships $499/mo
30-day free trial
Why it's here: Best when your membership model centers on recurring billing and subscription payment cycles.
6. OMNI Memberships & Loyalty CRM
Best for merchants integrating membership data with full customer relationship management
OMNI positions membership and loyalty within a broader CRM context. The platform captures membership activity, customer purchase history, and engagement data in a unified customer profile. This makes it powerful for stores that want to segment marketing, create personalized email campaigns, and make business decisions based on rich member data.
It works best for larger stores or brands managing multiple customer channels. If your business needs to synthesize membership activity with email marketing, SMS, and customer history, OMNI's CRM foundation gives you a single source of truth for customer intelligence.
Key features
- Points Program
- Member Rewards Portal*
- Welcome Rewards
- Birthday Rewards
- Points Rewards
What works
- Integrated CRM alongside membership and loyalty
- Deep customer segmentation based on membership and purchase data
- Unified customer profile across all touchpoints
- Supports omnichannel customer tracking
What to watch
- More complex platform with steeper learning curve
- May be over-specified for simple membership-only use cases
Pricing
- Starter $5/mo
- Essential $45/mo
- Grow $195/mo
- Advanced $495/mo
30-day free trial
Why it's here: Best for data-driven merchants who need CRM capabilities alongside membership management.
7. Conjured Memberships
Best for merchants creating exclusive member-only shopping experiences
Conjured focuses on creating exclusive member experiences and gated product access. The app lets you designate specific products or collections as membership-exclusive, create member-only storefronts, and manage who can view or purchase restricted items. The emphasis is on making membership feel exclusive and valuable.
This suits luxury brands, limited-edition drops, early-access models, and niche communities where exclusivity is a primary draw. Conjured's tools reinforce the sense that members are in a special group with access non-members lack.
Key features
- Free for Shopify Partner Dev Stores
- Free for Shopify Plus Development Stores
- Access to All Features for Testing & Dev
- Everything in Starter Plan
- Lower Monthly Fee
What works
- Strong focus on member-only product access
- Customizable member storefronts and experiences
- Clear gating and exclusivity mechanics
What to watch
- Narrower scope if you need robust loyalty or points features
- Primarily built for access control rather than engagement tracking
Pricing
- Free Development Free
- Limited Special $9.99/mo
- Starter $19/mo
- Growth $69/mo
30-day free trial
Why it's here: Best when exclusivity and gated access are core to your membership value proposition.
8. Inflowkit Courses & Membership
Best for merchants combining digital courses or educational content with membership access
Inflowkit integrates course delivery with membership, ideal for merchants who sell educational content, training modules, or instructional resources alongside physical products. Members unlock and access course materials as part of their membership benefit. The platform handles both the membership tier logic and the course delivery mechanics.
Relevant for personal brands, coaching businesses, and educational retailers combining digital and physical products. If your membership value hinges on access to learning content, video modules, or structured courses, Inflowkit bridges the membership and content management layers.
Key features
- 2 courses
- 10 lessons total
- 100 enrollments
- Sales cap: $300 via app
- Limited Support
What works
- Integrated course delivery and membership tiers
- Supports video, downloadable, and interactive course content
- Tracks member engagement within courses
What to watch
- Adds course management complexity if you don't need it
- Best suited to educational or content-focused business models
Pricing
- Lite Free
- Starter $19/mo
- Basic $49.99/mo
14-day free trial
Why it's here: Essential for membership models built primarily on access to educational or digital content.
9. Zendra Memberships
Best for merchants with tiered membership that needs flexible benefit assignment
Zendra provides membership tier management with straightforward benefit mapping. Create tiers, assign perks to each, and let the system handle member access and enforcement. The interface focuses on tier administration and benefit tracking rather than complex engagement mechanics.
Good for stores with clear membership tiers where benefit differences are explicit and easy to articulate. If your membership strategy involves simple, well-defined tiers with consistent benefits per level, Zendra provides clean tier management.
Key features
- Up to 75 Members
- Branded Widget & Customer Portal
- Sell One-Time & Recurring Memberships
- Sell Subscriptions
- Smart Tagging
What works
- Clear tier-based membership structure
- Straightforward benefit assignment per tier
- Manageable interface for tier administration
What to watch
- Less emphasis on engagement or loyalty tracking
- Fewer advanced segmentation or marketing automation features
Pricing
- Free Free
- Starter $19/mo
- Growth $39/mo
- Business $79/mo
10-day free trial
Why it's here: Best for straightforward tier-based memberships without complex engagement or loyalty mechanics.
10. Inveterate Memberships
Best for merchants seeking a balanced membership platform with community features
Inveterate offers membership management with an emphasis on building community around member status. The platform supports member profiles, community forums or group features, and member-to-member interaction. Beyond access and benefits, Inveterate treats membership as a social experience.
This appeals to lifestyle brands, community-driven businesses, and stores where the membership value includes belonging to a peer group. If your members interact with each other or if fostering community strengthens retention, Inveterate's social features add dimension beyond standard benefits and access.
What works
- Member profiles and community features
- Encourages peer-to-peer member engagement
- Social membership experience beyond access and discounts
What to watch
- Community features require active member participation to deliver value
- May be unnecessary overhead for transactional membership models
Pricing
- Free Free
Why it's here: Best when your membership model benefits from community, peer support, or social belonging.
Frequently asked questions
What is the difference between a membership app and a loyalty app?
Loyalty apps typically reward purchases with points or status, emphasizing incentives for repeat buying. Membership apps grant access to exclusive products, features, or content in exchange for a membership fee or subscription. Many modern apps combine both approaches.
Can I use a membership app alongside my existing Shopify features?
Yes. Most membership apps integrate with Shopify's product catalog, customer data, and checkout. They layer on top of Shopify rather than replacing core functionality.
Do these apps work for subscription boxes or recurring billing?
Some do, particularly those with subscription-focused features. Review individual app descriptions and feature lists to confirm recurring billing support matches your needs.
How do membership tiers typically work?
Tiers are membership levels with different benefit sets. A basic tier might include a discount, while a premium tier adds product access or early shipping. Customers choose or are automatically placed into a tier based on spend or enrollment.
Can I test a membership app before fully launching?
Most apps allow you to create test tiers or draft memberships without going live. Consult app documentation on testing and staging features before charging real customers.
What happens to members if I switch membership apps?
Switching apps requires migrating customer membership data and potentially rebuilding tier configurations. Plan migration carefully and check whether apps provide data export tools.